Social Media For Realtors

Social Media for Realtors

Social Media For Realtors

Social media marketing is a great platform for realtors to give their business exposure. A successful social media marketing strategy will prove beneficial for realtors and will help enhance their visibility. Increased visibility translates to reaching new potential customers.

Social media marketing (SMM) is immensely beneficial for small enterprises. Through well-formulated policies and proper planning, social media helps entrepreneurs prosper. Similarly, social media for realtors has evolved to a beneficiary path of increased sales leads.

Here is a simple example of high realtors can use social media to improve search engine rankings for their website. Tom the realtor has a website which lists all of his properties for sale. He decides to ad a blog to his site. He links the blog to social networking sites such as Facebook and Twitter. In addition, he links his social networking sites back to his blog. He also decides to submit variations of his blog posts to social media sites such as Squidoo. He places a link back to his Facebook page in Squidoo and blog. Tom has created an entire thread to his website for maximum exposure.

Since the algorithms of search engines are constantly changing that best way to approach online marketing is to remember content is king. Provide great helpful content on a variety of social tools. There are many online marketing firms, which cater to the requirements of small business. SMM agencies formulate strategies and utilize techniques to give their clients proper visibility in the web. There are common methods that help script the success story of social media marketing for realtors.

Common Social Media Method

Blogging – Creating and maintaining a blog is one of the most common online marketing tips for entrepreneurs. Blogs are the simplest and most cost effective tools of social media. Blogs channel information and hence are the greatest communication line, which connect to potential clients. Blogs provide relevant information about the problem and solution your business serves. Blogs need to be maintained and updated frequently to retain the interest of visitors. The comment sections on blogs are communicating threads wherein a visitor’s feedback, suggestions and opinion can be gathered. Social media experts also link blogs to social networking sites that would add to the business visibility.

Remember social media marketing is all about creating a thread of communication with prospective clients online. So blatant promotion and repeated sales oriented posts in social medial will cause slow growth online. Realtors that post helpful content that can be used immediately win in the end.

About The Author

Claude Bailey

Claude W. Bailey, III is the founder and CEO of Weston Bailey, LLC, a digital marketing agency that helps entrepreneurs capture, connect, and close new customers. His goal is to consult small business owners how to succeed by understanding, navigating, and gaining a strategic advantage by automating the marketing process. Claude earned a Master’s degree from the University of Michigan and a Bachelor’s degree from the University of Cincinnati. He holds two U.S. Patents in the automotive industry. He has achieved Amazon Best Selling status for his book Dental Marketing.

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